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Cartier Santos Carrée Ref. 2961 1978

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In 1978, Cartier created what we can think of as the first modern Santos. This watch was a two-tone steel and 18k yellow gold model, with a polished yellow gold bezel and a new bracelet that echoed the screw motif of the bezel, only with yellow gold screws punctuating the steel bracelet links. Since its beginning as the first ever men's wrist watch in 1904, the Cartier Santos Carrée was the first ever Santos to have a bracelet and be executed in steel. This has led to many collectors searching for this neo-vintage classic, as it blends the design languages of vintage and modern.

Cartier Santos Carrée History:
The Cartier Santos dates back to 1904, when Louis Cartier created a watch for his good friend, a Brazilian aviator by the name of Alberto Santos-Dumont. The Santos was only ever executed in precious metal and on a leather strap until 1978, when the market had already shifted to steel sports watches such as the Nautilus, Royal Oak, and other sports Rolex. Cartier had a real problem growing within their watch department, as precious metal watches were much more expensive than what was already on the market. Their marketing manager, Dominique Perrin, came up with the idea of using the Santos to launch a new affordable sports watch appealing to many audiences. It was the first time Cartier used steel in any watch and was considered sacrilegious considering they are a jeweller. The watch was also one of the few on the market using two-tone, a mix of steel and gold. Over time, the design language has stayed the same with the Santos, with the Carrée being its birthplace.

Details Of This Watch

Maker: Cartier
Model: Santos Carree
Reference:  
Year: 1978
Dimensions: 29mm diameter; 41mm width 
Lug Width: 18mm
Box/Papers: No box or papers
Movement:
 Automatic with quickest date function
Dial & Hands: Original Cartier Dial-in clean condition with no blemishes or damage. The classic and staple white dial has the iconic blued Cartier hands as well as a date window at 3 o'clock
Material: Stainless steel
Crystal: Sapphire
Bracelet/Strap: Comes with original Cartier Bracelet with 19 links, fitting wrists up to 6 1/2 inches
Performance: Watch is fully functioning at -8 seconds per day

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