The Seiko Sportsmatic range was an era of watches created by Seiko's Daini factory during the 1960's specifically for the Japanese domestic market. These watches were made predominately for sporting wear and everyday customers who may not be working in an office job. During this period Seiko's vision was to create a design philosophy and language that stemmed from Grand Seiko and King Seiko to then trickle down to their much more affordable pieces.
This Sportsmatic from 1968 is in excellent condition for its age, it does have wear and tear as expected on its unpolished case. Seiko are masters of stainless steel watches, the dial is brushed which adds depth to such a simple watch face. Seiko branding features under 12 o'clock, and above 6 o'clock the "Sportsmatic" logo is added along with 17 jewels and the corresponding Daini factory symbol. The watch features a non-quickset date function with the date window at the traditional 3 o'clock position. Powering the watch is Seiko's caliber 7625 operating at 18000bph.
Personal Comments:
The 1960's to 1970's saw some of Seiko's greatest work as the Suwa and Daini factory were in competition to produce not just the best watches for the Japanese market but the best watches for the world, period. This Sportsmatic shares a lot of similarities in design ethos, visual identity and functionality to that of a Grand Seiko or King Seiko but for just a fraction of the cost.